JKCement WallMaxX (formerly known as JK Wall Putty), has rolled out its new integrated digital campaign #AndarSeSundar that celebrates people who are good from within, no matter who is watching.
JKCement WallMaxX (formerly known as JK Wall Putty), has rolled out its new integrated digital campaign #AndarSeSundar that celebrates people who are good from within, no matter who is watching.
The digital-first campaign spreads the message of being kind even when no one is watching by drawing a parallel between kind hearted people and WallMaxX that protects walls from the inside. The film uses quirky storytelling to highlight the product’s quality to give strength to the wall paint from inside and increase its longevity…
The ad campaign, conceptualised by Kandid Kanvas and Social Cloud, honours the painter community who transform our homes to make them festive ready.
JKCement WallMaxX has launched its digital-first campaign to reiterate its position as the No.1 Wall Putty brand in India. The brand has adopted a 360-degree route to amplify the message, commencing with a series of quirky and intent-driven films on social media.
JKCement WallMaxX has launched its digital-first campaign. The brand has adopted a 360-degree route to amplify the message, commencing with a series of quirky and intent-driven films on social media.
JKCement WallMaxX has launched its digital-first campaign to reiterate its position as the No.1 Wall Putty brand in India. The brand has adopted a 360-degree route to amplify the message, commencing with a series of quirky and intent-driven films on social media.
